Sparc wins Global HR Excellence Award for Innovation and Product Leadership


February 15, 2017: SparcStart accepted the award for Innovation and Product Leadership at the Global HR Excellence awards in Mumbai, India.  SparcStart was selected from more than 700 participating companies representing leading technology and service organizations from around the world.

“Sparc is now being used on four continents and our global clients are using Sparcs to differentiate themselves in markets and industries around the world,” commented Maury Hanigan, CEO of SparcStart, the New York based recruitment marketing platform.  “We are honored to be singled out for this award from among so many strong contenders.”

SparcStart was selected based on its innovative and unique approach to job marketing. The SparcStart platform combines multiple technologies to create dynamic and engaging job profiles. The platform was recognized for its ease of use, scalability and enterprise-level safeguards.

“Today’s candidates use their phones extensively in their job search and are not engaged by long job descriptions. They expect content that is dynamic, informative and credible,” added Hanigan. “Advertising jobs using 1990’s technology of text-only job descriptions posted on job boards is ineffective. To be competitive, you need new tools.” SparcStart’s visually impactful and comprehensive information about the job is more powerful in attracting qualified candidates than a standard job description.

This prestigious honor adds to Sparc’s impressive accolades including the 2014 HR Tech Top Product of the Year Award, the 2015 Mobile Recruitment Award, and the 2016 HRO TekTonic Award.

About the World HRD Congress: The Global HR Excellence Awards are granted annually in Mumbai during the World HRD Congress, where global HR leaders from over 130 countries come together for a unique learning opportunity. The Congress is governed by a Global and National Advisory Council. The Global HR Excellence Awards are selected by industry leaders and academics.

About SparcStart: SparcStart adds video, mobile and social capabilities to job descriptions. Sparcs help employers attract qualified candidates, strengthen employer branding and increase recruiter productivity. By enhancing traditional job descriptions, organizations establish a more efficient recruitment process, reinforce the employer brand, and create a better candidate experience. SparcStart is used by Fortune 500 companies and global leaders.


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